Wednesday, May 13, 2009

Ice-cream fest to kick off in Dhaka

A four-day ice-cream festival will kick off at Dhaka Sheraton Hotel on May 14 amid scorching summer heat.
The festival, co-organised by Dhaka Sheraton Hotel and ice-cream brand Igloo, will offer unlimited ice-cream for Tk 300 per person, said organisers at a press conference yesterday.

"The event, first organised in 2006, had pulled in huge responses and this year will be even better," said Mahfuzur Rahman, director (sales and marketing) of Sheraton.
On the prices of brand ice creams in the market, Ibrahim Khalil, group brand manager for Igloo, said the product, which is highly temperature sensitive, becomes costlier as the prices of raw materials are spiralling up by the day.
Trevor Robert MacDonald, general manager of Dhaka Sheraton Hotel, was also present.

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