Qatar Airways has launched a Chinese-language version of its website in an effort to better gain market share in China's growing travel industry. The Chinese site is a component of QatarAirways.com’s ongoing renovation across the globe, which also includes plans to launch Japanese- and German-language sites within the next few months.
The website is currently available in Arabic, English, French and Korean.
The launch follows efforts taken by the airline a year ago to bolster its presence in China, which included adding Guangzhou to its destination offer in March 2008 and opening sales and reservations offices in Beijing, Shanghai, Guangzhou and Chengdu.
Qatar Airways is the latest Middle Eastern airline to expand its presence in China. Earlier this month, Emirates Airline consolidated its public relations business under Ruder Finn in Shanghai following its recent expansion into southern China and Hong Kong.
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